OTA Room Nights: Track Smarter, Cut Costs & Regain Booking Control

Vanshikha Dhar
Vanshikha Dhar

Table of Contents

Are You Really in Control of Your OTA Bookings?

For most hotels, OTAs (Online Travel Agents) are helpful, but they also come with problems.

They help you get bookings quickly, especially in the off-season. But they also charge high commissions and don’t give you full control over your guest data. Many hotel owners and managers don’t know exactly how many bookings or nights they’re getting from OTAs, or how much they are paying for those.

If you’re only looking at how many bookings you get and not checking room nights and revenue closely, you might be losing money without knowing it.

In this blog, we’ll explain:

  • What OTA room nights are
  • Why tracking them is important
  • Which tools can help you see and control your OTA performance
  • How to save on OTA commission and increase your profits

What Are OTA Room Nights?

OTA room nights mean the total number of nights booked through OTAs. For example, if someone books 2 rooms for 3 nights on MakeMyTrip, that’s 6 OTA room nights.

Most hotels count bookings, but not all keep track of how many nights come from each OTA. Tracking this helps you answer important questions:

  • Which OTA brings in longer stays?
  • Are you making enough money after paying commissions?
  • Are repeat guests coming back through OTAs?

If you don’t have this data, it’s hard to make smart pricing and sales decisions.

Why OTA Room Night Tracking Matters to Your Hotel

OTAs are helpful, but only if you keep an eye on how they perform.

If you don’t track OTA room nights:

Here are the main things you should track and why:

Key OTA Tracking Metrics

Metric

Why You Should Track It

OTA Room Nights

Shows how many nights each OTA brings to your hotel

Average Length of Stay (ALOS)

Helps you know if guests are staying long enough

ADR from OTAs

Are OTAs giving you good room rates?

RevPAR from OTAs

Measures how much revenue you earn per available room

Commission per Booking

Lets you see how much profit is left after paying commission

OTA Cancellation Rate

Helps avoid OTAs with high last-minute cancellations

If you use this data well, you can build a better hotel revenue strategy.

What Happens If You Don’t Use Tracking Tools

Many small and mid-sized hotels still:

  • Log in to different OTA accounts to check bookings
  • Collect monthly reports manually
  • Don’t know which OTA deal is working well

This creates problems like:

  • Overbookings
  • Missed high-demand days
  • Paying commissions even when profits are low

You can fix all of this with the right tools.

OTA vs Direct Bookings: Which Is Better?

Let’s compare OTA bookings and direct bookings based on what’s better for your hotel:

OTA vs Direct Booking Comparison

Point of Comparison

OTA Bookings

Direct Bookings

Commission Cost

15–25%

0%

Access to Guest Details

Limited

Full

Upselling Opportunities

Low

High

Repeat Guests

Unlikely

Very Likely

Flexible Policies

Controlled by OTA

Controlled by Hotel

OTAs help with visibility, but direct bookings give more profit and guest control.

The Solution: Channel Manager + OTA Tracking Tools

Don’t just count bookings—look at the value they bring. You need tools that show you real-time data.

A Channel Manager connected with your booking system or PMS helps you:

  • Track room nights from OTAs in one place
  • See how much business each OTA gives you
  • Compare direct bookings vs OTA in one report
  • Control rates and room availability easily
  • Make better plans for discounts and promotions

It works best when your PMS integrations are smooth. Then, your hotel runs better and earns more.

Essential Features in OTA Tracking Tools

Feature

How It Helps Your Hotel

Real-Time OTA Room Night Tracking

Shows current OTA performance—no waiting

Multi-OTA Integration

Combines Booking.com, Goibibo, Agoda, etc., into one view

Central Rate & Inventory Control

Avoids wrong prices and overbookings

Compare OTA vs Direct in One Report

Easy to plan where to focus

Revenue Forecasting 

Helps plan room rates better

Mobile Access

Lets owners check data while traveling

You don’t need to be a tech expert. These tools are made to help hotel staff save time and improve results.

Reduce OTA Commission Without Losing Bookings

Here’s how hotels cut down on OTA costs without losing guests:

  1. Check which OTA costs more: Stop using OTAs that bring low-value bookings.
  2. Encourage direct bookings: Offer free breakfast or flexible cancellations on your website.
  3. Follow up with OTA guests: Send emails or messages to book directly next time.
  4. Talk to your OTA manager: Ask for lower commissions if you give them more volume.
  5. Use corporate booking tools: If you have GDS or CRS, get more weekday bookings without OTA fees.

You don’t have to remove OTAs—just use them smartly and keep more profit.

AxisRooms Feature Focus: Take Control with OTA Performance Dashboard

For hotels that want better control over OTA bookings, the AxisRooms OTA Performance Dashboard is a powerful tool.

It gives you a clear and detailed view of room nights, booking trends, cancellations, and revenue from each OTA. You can compare how OTAs are performing, see which platforms bring short or long stays, and take decisions based on real data—not assumptions.

This dashboard helps GMs, revenue heads, and owners make faster, smarter choices about promotions, inventory allocation, and pricing. And since it integrates with your Channel Manager and PMS, there’s no need to switch between tools or wait for manual reports.

Real Hotel Results After Using These Tools

Hotels using room night tracking tools like AxisRooms or Hotelogix saw:

Final Thoughts: Stop Guessing. Start Tracking.

If you don’t track your OTA room nights, you are leaving money on the table.

OTAs are not the problem—but not knowing how they impact your business is. With better tracking and simple tools, even small hotel teams can make big improvements.

The right mix of OTA use, direct bookings, and revenue planning tools can help you grow profitably—and give you full control over your business again.

FAQs OTA Room Nights

Q1-How can I track OTA room nights in real time?

A-Use a Channel Manager linked with your PMS. It shows room nights, revenue, and booking source—all in one place

Q2-How do I reduce OTA commissions?

A-Use data to reduce reliance on high-commission OTAs. Shift repeat guests to book direct and improve your website experience.

Q3-How many OTA bookings should I accept?

A- A 50-50 mix is healthy. Many successful hotels aim for 60% or more direct bookings.