Hoteliers hear a lot about rate parity and conversion rates, but the connection can still feel fuzzy. This guide explains the link in simple, hotel-floor language, adds current best practices,…

Hotel revenue management is about selling the right room, to the right guest, at the right time, at the right price, through the right channel. In daily hotel work, that…

Facebook marketing offers new ways to promote your business, connect with potential guests, and drive direct bookings to your hotel. As the world’s largest social media platform, Facebook'…

As a hotel owner, your goal is to earn more from every booking. But how do you make sure you’re getting the most out of each guest reservation? One…

Recently, revenge travel has become very common. People are traveling more, wanting to enjoy holidays after long routines. This puts pressure on hotels to manage bookings, rooms, and guests efficiently.…

The online world is ever-changing, and so is the case with hotel website designs. With new devices emerging to access websites, the challenge to adapt the design efficiently across all…

Why this matters:Most guests find hotels online now. Google. OTAs. Your website. If your details are current and booking is easy, more guests finish the reservation. This guide is…

Why Hotel Commerce Matters More Than Ever A decade ago, hoteliers competed only with other hotels. Today, BnBs, homestays, and vacation rentals have disrupted the market, attracting nearly 45.6…

Social media influencers, constituting a modern class of digital opinion leaders, provide a critical channel to access engaged audiences. Their value extends beyond mere reach; it lies in their ability…

Why This Matters for Hoteliers Running a hotel today is not easy. You have to manage guests, staff, vendors, online bookings, offline bookings, payments, and a lot more — all at…