Do you desire to grow your hotel business? Do you dream you could get more direct bookings? We’ve got you covered! Online booking software for small hotels can be a game-changer in the hotel industry, especially if you’re searching for simple integrated systems.
An online hotel booking software is a system that allows visitors to make highly secure bookings. While the procedure is identical to booking through an OTA, the twist is that the online booking software ties directly to their website, eliminating any additional expenses for the hotel.
There are numerous factors to consider when selecting the best hotel reservation system, including what features and functionalities are essential, the various suppliers accessible in your market, what you hope to achieve with the software, and the quality to cost ratio.
Making an informed selection will greatly help your business by lowering costs and increasing profits. As we all know, the cost is a major consideration, especially for small hotels.
In this article, we’ll go through the characteristics and advantages of online booking software for small hotels to make your life a little easier. Continue reading!
Features Your Online Booking Software For Small Hotels Need To Have
When it comes to hotel booking software, hoteliers that run small hotels and want to increase their profits through direct reservations have a lot to consider. There are some features that you don’t want to overlook.
First, you’ll need the ability to drive direct bookings through your website and other metasearch sites. Combining the online booking software with your other hotel technology is another important feature. The need to manage multiple portals simultaneously can be difficult and also have a greater chance of errors.
Other useful features include the ability to message visitors through the reservation platform, showing offers, selling multiple room kinds, integrating transactions, upselling, and supporting multi-language and multi-currency transactions, both before they make a reservation and after they stay at your hotel, to help you create relationships.
This isn’t an entire list of features, we will discuss the other advantages in the rest of the article but you can be assured that you’re on the right path if your software includes most of them.
How Does an Online Booking Software Work?
The online booking software for small hotels effectively optimizes the booking process by integrating with your hotel’s website and social media accounts, allowing guests to book quickly and effortlessly without going to another portal. The channel manager can be connected to the booking system, allowing hotels to instantly communicate their availability to online and offline agents.
These booking systems allow guests to book their accommodations via the hotel room booking software. It makes the booking process go more smoothly and allows you to enter data into your system effortlessly.
Furthermore, seamless syncing throughout your system and channels give you an advantage over your competitors and boosts efficiency.
This form of hotel booking software is required for broad appeal and improved room availability. It is an important tool for generating reservations and improving visitor experiences leading to more client retention and revenue.
The Advantages of Online Hotel Reservation Software
Having the technology to monitor reservations is essential today, regardless of the size of the hotel. So, let’s look at the nine advantages of using online booking software and why it is vital.
-
24/7 Accessibility
Your online booking software is an online store that is open 24 hours a day and seven days a week so that visitors from all over the globe may access it and make a reservation. You’ll lose business if you can not accept bookings seamlessly at all times. Increasing the effectiveness of your direct booking system also requires availability.
-
Smooth Booking Process
Your website visitors want a simple, direct, easy, and quick booking process like those who purchase online. The importance of a simple booking procedure cannot be overstated. Select dates, choose a hotel, and confirm payment should all be simple and quick steps in the booking process.
-
Integrated With Other Hotel Management Systems
Your online hotel booking engine must be efficient regarding room availability, price choices, and budget. That’s why having real-time communication with your channel manager and property management system is essential.
You don’t have to be concerned about overbookings, pricing errors, or manually transferring information across systems. A Google Analytics integration for networking site bookings is also available.
-
Handling of Payments
A digital payment method simplifies the booking process for the property and the guest. Tourists nowadays prefer to pay with their credit cards online and get immediate confirmation of their travel. This strategy also reduces the need to charge reservations or check the validity of credit cards manually.
-
Customization
Your website helps you provide a high-quality, customized experience to your visitors. You may customize your hotel’s target audience by changing room styles, adding premium features, or offering special deals.
You may personalize your content to your ideal user’s interests, educate them, and answer frequently asked questions. As health and wellness are such a hot topic right now, you might utilize your website to promote how your hotel and area address these concerns.
-
Mobile-Friendly
Look for a hotel room booking software that is mobile-friendly and fast to load. As a result of smartphones, customer preferences have shifted. People currently demand a self-service booking experience regardless of their device.
According to Google statistics, mobile travel inquiries have risen every year. You don’t want to lose direct bookings because your website isn’t functioning right.
-
Additional Services and Special Offers
Your website is ideal for your customers to book special offers, use discount coupons, and buy additional services like local tours, activities, etc. With business hotel booking software designed with promotional abilities in mind, it’s much easier to manage sales promotions for partners like travel companies, conference centers, and foreign visitors.
-
Multi-Currency With a Variety of Languages
It allows users to book rooms in their preferred language and buy in their national currency, allowing your company to reach a global audience.
With AxisRooms, Grow Your Hotel Business Using Online Booking Engine Software
As discussed above, we highlighted what a hotel booking software is, how it works, and its advantages to the hospitality business. You can easily understand that an online hotel booking engine can help you maintain a competitive advantage by decreasing human error, increasing efficiency, and making data collecting and promoting your best deals.
While selecting the best hotel reservation system for small hotels is challenging, maybe reading our article can make it easier for you. The superior technology will integrate easily with your other hotel operations, channel manager, and tools, making daily duties easier and faster and freeing up time and resources to offer the best possible guest experience.
It helps you maintain a high level of availability while ensuring that everything runs well with minimal interference from hotel employees. The more time workers have to devote to administrative tasks, the more time they commit to delivering the best service.
Besides making your life smoother, the best online booking system should enable you to drive as many direct bookings as possible by linking easily to your website and various metasearch sites, allowing you to take advantage of these sites’ vast advertising budgets as a small business.
That’sThat’s all there is to it! If you want to extend your hotel business, you’ll need top-notch online hotel booking software. Partner with AxisRooms to have a seamless hotel booking software to boost your brand visibility and user base with your own hotel’s website!