Glimpse of the latest features in AxisRooms Revenue Management System

Running a hotel today is no longer about just filling rooms. Guests are booking from multiple online travel agencies (OTAs), events are creating sudden surges in demand, and competitors are constantly changing their prices. For hoteliers, especially in mid-market and independent hotels, revenue management tools have become the backbone of profitability.

At AxisRooms, we understand these challenges. Over the past few months, we have launched a series of powerful new features in the Revenue Management System (RMS) and Rate Shopper. These updates are designed to help hoteliers:

  • Predict demand more accurately
  • Adjust rates based on events and competitor behavior
  • Save time by automating manual tasks
  • Improve revenue by making smarter, data-driven decisions

Let’s look at these new features in detail and how they help hoteliers stay competitive in 2025.

Revenue Management System (RMS) Features

1. Events Tracking for Smarter Pricing

Events have a direct impact on hotel demand. Whether it is a cricket match, music concert, wedding season, or a business conference—prices in the market shift overnight.

With Events Tracking, you can:

  • View top events near you right from your RMS dashboard
  • See events sorted by relevance, showing you which ones will most impact your demand
  • Adjust the default 3 km search radius to capture a wider market view
  • Instantly access the top 10 events, with options to explore more

Hotelier Scenario: If there is a major festival in your city, your RMS will highlight it. You can immediately raise rates or create packages, while ensuring you do not miss out on potential revenue.

Table: Events Tracking Benefits

Old Approach (Without RMS)

New Approach (With AxisRooms RMS)

Relying on newspapers, word of mouth, or last-minute updates

Get real-time event alerts directly in RMS

Delayed price adjustments

Immediate dynamic pricing tied to events

Lost revenue opportunities

Maximize ADR (Average Daily Rate) and occupancy

2. Team Performance Dashboard

Hotels often struggle with measuring performance of teams, especially when managing multiple properties.

With the Teams feature, hoteliers can:

  • Track KPIs such as occupancy, ADR, RevPAR, and revenue
  • Allocate hotels to team members for better accountability
  • Monitor achieved revenue against defined targets

Hotelier Scenario: A group GM managing five properties can check team summaries in one place instead of asking each property manager separately.

3. App Switcher – One Login for All Tools

Managing multiple software tools can be frustrating. With the new App Switcher:

  • Login once into RMS and get automatic access to Rate Shopper and Channel Manager
  • Eliminate the need to re-enter passwords or juggle between systems

This becomes even more powerful when combined with PMS integrations, ensuring all property-level data connects seamlessly across different systems for better efficiency.

4. Pickup Report – Smarter Booking Analysis

Pickup reports are critical to understand how guests are booking your hotel.

AxisRooms RMS now provides two views:

  • Summary Sheet – aggregated by booking date
  • Detailed Sheet – every booking, with stay dates and prices

Hotelier Scenario: If bookings suddenly spike for the upcoming weekend, the RMS shows the exact pickup rate. You can quickly raise prices for the remaining rooms.

Rate Shopper Features

1. Review Scores Benchmarking

Guests look at reviews before booking. Now, with AxisRooms Review Scores integration, hoteliers can:

  • Compare your hotel’s review score with competitors
  • View data by OTA (Booking.com, Expedia, TripAdvisor, etc.) or by Hotel

Table: Why Review Scores Matter for Pricing

Hotel Review Score

Impact on Pricing Power

Higher than competitors

Ability to maintain higher rates confidently

Similar to competitors

Need to compete on pricing plus value-added services

Lower than competitors

Must offer attractive rates or improve service

2. Correlation Analysis

Understand which competitors influence your bookings the most.

  • Uses correlation coefficient to analyze pricing relationships
  • Helps hoteliers identify direct competitors who impact performance

3. Dynamic Price Index (DPI)

Since hotel prices are never static, DPI measures how flexible your pricing strategy is compared to the market.

  • If your DPI is too low, your pricing may not reflect demand
  • If it is high, you are actively adjusting to maximize profits

4. Abnormal Pricing Alerts

The system highlights sudden price spikes or drops among competitors.

Hotelier Scenario: If a nearby hotel suddenly doubles its rates during the wedding season, you will be alerted. You can then adjust your own rates before losing potential revenue.

5. Sold-Out Monitoring

Knowing when competitors are sold out is a revenue opportunity.

  • AxisRooms shows the exact number of competitors sold out across OTAs
  • Hoteliers can raise rates during such high-demand days

Product Focus: AxisRooms Revenue Management System

AxisRooms RMS is not just about pricing—it is about profitability and efficiency.

- Event-Driven Pricing – Align room rates directly with demand shifts

- Review-Linked Benchmarking – Build pricing strategies based on guest reputation

- Multi-Property Dashboards – Provide owners and GMs with a centralized view

- Automation – Reduce manual reporting, focus on guest experience

- PMS Integrations – Ensure smoother connectivity across hotel systems, making reporting and decision-making faster

Table: RMS Benefits for Hoteliers

Challenge

AxisRooms RMS Solution

High OTA dependency

Optimize direct rates while staying competitive

Manual data collection

Automated pickup and comp-set monitoring

Unclear pricing strategy

DPI and Correlation analysis for clarity

Lost revenue during events

Real-time event alerts to adjust prices

Why These Features Matter in 2025

Hospitality is shifting towards data-driven decision making. Here is why AxisRooms’ latest updates are crucial:

  • Event demand is unpredictable – RMS helps hoteliers act before it is too late
  • Guest reviews are now a pricing factor – Benchmarking ensures you stay competitive
  • OTA integrations are expanding – Real-time competitor monitoring prevents underpricing
  • Staff shortages continue – Automation reduces dependency on manual work
  • Independent hotels require efficient revenue management strategies for independent hotels to ensure they stay profitable without large corporate support structures

Conclusion

Revenue management is no longer optional—it is the difference between profitable hotels and those struggling with OTAs. With the latest updates, AxisRooms Revenue Management System and Rate Shopper give hoteliers the control they need to:

  • Respond to demand changes instantly
  • Benchmark against competition
  • Boost revenue without guesswork
  • Save time and focus on guest service

At AxisRooms, we are committed to building tools that work for real hoteliers—whether you run a boutique property or manage a multi-property chain.

Your feedback matters. What feature would you like to see next in AxisRooms RMS? Share your suggestions in the comments below.